Bangs & Ginger
where your story becomes your brand.
A creative studio and gazette by Ly Aunapu
Featured Posts
about me
Hi, I’m Ly Aunapu, creative writer, brand strategist, and Editor-in-Chief of Bangs & Ginger.
I help creatives and coaches build personal brands rooted in their story, not a formula. Because in a world that rewards sameness, your story is the one thing no one can copy.
This studio began as a love letter to storytelling — and to the people brave enough to tell the truth about who they are.
With a background in journalism, transformation coaching, and over a decade in digital marketing, I know how to ask the right questions, dig deep into your story, and craft messaging that feels both strategic and soulful.
Tired of sounding like everyone else? You keep rewriting your Instagram bio…
Those marketing formulas? They were never made for your story.
At Bangs & Ginger, we blend storytelling with strategy —
so your message lands, sticks, and sounds unmistakably like you.
Because when your message sounds like you,
your audience finally listens.
Services
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A signature 1:1 Brand Story Mentoring program
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Website, bio, brand story audit
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Content strategy for creatives that feels like a story, not a sales pitch
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Coming soon
useful resources for creative entrepreneurs
7 signs that you are suppressing your Creative Potential
For some people, creativity is an absolute necessity in their lives. If they are not connected to their creativity or make space for creative hobbies, they feel out of alignment, distract themselves from their path and become self-destructive.
My seven most painful and powerful lessons from being in the coaching business
Here I have listed my seven most painful and powerful lessons from building my business. Even if you are not in business or interested in building one, I’m sure it will teach you something about life.
are you a personal brand or a creative entrepreneur?
check out the marketing services
The Sunday Edit
A weekly dispatch from Bangs & Ginger about storytelling, creativity, and the art of standing out without selling out.